How your personal data is being used to manipulate capitalism

Nov 13, 2019 - Quartz

My recent research increasingly focuses on how individuals can and do manipulate, or “game,” contemporary capitalism. It involves what social scientists call reflexivity and physicists call the observer effect.

Reflexivity can be summed up as the way our knowledge claims end up changing the world and the behaviors we seek to describe and explain.

Sometimes this is self-fulfilling. A knowledge claim—like “everyone is selfish,” for example—can change social institutions and...