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MAX Digital Announces in-Market Retail (iMR) program with General Motors; Participating GM dealers can significantly reduce expense on high-performance MAX Digital products

Mar 10, 2020 - PR Newswire

PR Newswire

CHICAGO, March 10, 2020 /PRNewswire-PRWeb/ -- MAX Digital, a leading data-driven software provider for automotive dealers, announced that it has been selected by General Motors as a turnkey program provider for its in-Market Retail (iMR) program.

Using their iMR funds, participating GM dealers can now receive GM iMR co-op match on their purchase of services from MAX Digital as a turnkey vendor for inventory management with approved products of MAX Pricing & Appraisal and ...