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MAX Digital Launches Collaborative Trade-In Process Tool

Jul 25, 2019 - PR Newswire

PR Newswire

CHICAGO, July 25, 2019 /PRNewswire-PRWeb/ --MAX Digital,the dealer-first digital retail software provider for the automotive industry, has launched MAX My Trade, a guided experience that improves the trade-in process for dealership teams and customers.

Typically conducted on iPad, the customer and salesperson walk around the vehicle appraising the vehicle together. With the walkaround app, the customer and salesperson choose a mutually agreed upon rating on a 10-point sca...