Joost Technologies NV (extinct)

Joost Technologies NV (extinct)

Joost Technologies NV (extinct)

Overview
Date Founded

1998

Headquarters

Schipholweg 101 T,Leiden, Zuid-Holland 2316 XC

Type of Company

Private

Industries

Computer Software
Entertainment

Company Description

Joost, an Adconion Media Group brand, provides legal, professionally-produced videos to a worldwide audience. Working with content copyright owners, they collect and curate thousands of videos to provide a selection of music, TV, movies and more that appeal to people everywhere.For brand advertisers, Joost.com offers a safe, cost-effective alternative to achieve the maximum impact of online video advertising. With Joost.com and the Joost Content Network, brand advertisers and agencies can target precise niches or broad audiences and entice them with a compelling advertising experience that brings brands to life with sight, sound and motion. Adconion and Joost also offer real-time analytics and asset control to enable easy campaign monitoring and modification.For publishers, Joost.com provides a library of professionally-produced video with targeted, meaningful advertising that create a more engaging and more monetizable experience for visitors. Publishers also have total control over the amount and type of video content and access to real-time, in-depth analytics through Adconion's full suite of reporting tools.For content owners, Joost.com provides a destination site and network of quality distribution partners to monetize original and existing video content. In addition to online distribution, the Joost Content Network lets content partners to distribute their videos via the Apple iPhone/iPad.

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Recent Transactions
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Wellington Partners GmbH, AMG Advertising Topco Ltd., Index Ventures SA purchase Joost Technologies NV

Investors
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Co-Founder at Skype Technologies SA

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Chief Executive Officer & Founding Partner at Atomico

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Index Ventures is an active manager which focuses on young information technology and life sciences companies located in Europe, Israel and the US, which have the potential to become global players in their market. The firm typically co-invests with local venture capitalists outside Europe.Index Ventures invests from USD 3 million to USD 20 million, with the possibility of investing smaller amounts in seed rounds, such as USD 300.000 to USD 500.000. It acquires minority stakes (20% on average) and is an active board member. The initial investment focus is on series A and B rounds and the firm also participates in follow-up investments at later stages for companies that successfully execute their business plans.Index generally invests in six to ten new investments a year, holds investments for three to five years and seeks exits through IPOs and trade sales.

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