Andrea I. Zahumensky

Chief Marketing Officer at KFC US LLC

Andrea I. Zahumensky

Andrea I. Zahumensky

Chief Marketing Officer at KFC US LLC

Biography

Andrea Zahumensky is Chief Marketing Officer of the KFC U.S. division. As CMO, Andrea leads marketing, advertising, media, and consumer insights, as well as the brand’s digital initiatives. She is responsible for developing and executing innovative marketing strategies to continue to build KFC’s position as a brand that people trust and champion, and to drive sales overnight and brand over time. Since joining KFC, Andrea has been named to the 2019 Restaurant Business Power 20, one of “8 CMO’s who Rock and Rule” in 2019 by Franchise Update Magazine. KFC has also been recognized as AdAge 2018 Campaign of the Year and won two 2019 Webby awards.

Prior to joining the KFC U.S. team in December 2017, Andrea served in a number of marketing roles with Proctor and Gamble where she led the P&L, marketing spend and innovation for iconic brands including P&G’s biggest brand, Pampers, as well as Oral-B, Crest, Luvs, and Glide. Andrea was a key leader in P&G’s Oral Care division during the acquisition of Oral-B, and she spearheaded a turnaround on the Crest brand that significantly expanded market share advantage year over year. Andrea was also instrumental in creating the 3D White and Pro-Health portfolios, leading geographic expansion into 30+ new countries. Most recently, Andrea led a transformation of the way Pampers connects with millennial moms in the changing media landscape, resulting in record brand fundamentals and expanded market share leadership.

Andrea has a Bachelor of Science degree from the University of Cincinnati, where she was a 2012 recipient of the Jeffrey Hurwitz Young Alumni Outstanding Achievement Award. Andrea also spends considerable time on community work; she is a Trustee for the University of Cincinnati Foundation and is a founding board member of The Jacob Davidson Memorial Scholarship Fund. She lives in Louisville, KY with her husband and three children.

Overview
RelSci Relationships

217

Number of Boards

2

Relationships
RelSci Relationships are individuals Andrea I. Zahumensky likely has professional access to. A relationship does not necessarily indicate a personal connection.

Former Chair & President at The University of Cincinnati Foundation

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President at The University of Cincinnati Foundation

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Vice President & Chief Financial Officer at The University of Cincinnati Foundation

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Director of Foundation Board Relations at The University of Cincinnati Foundation

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Executive Director, Foundation Board Relations at The University of Cincinnati Foundation

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Interim President, US at Pizza Hut LLC

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Chief Operating Officer at KFC US LLC

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Former Chief Operating Officer at KFC US LLC

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Executive Director of Advancement Services at The University of Cincinnati Foundation

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Executive Director, Donor Experience & Events at The University of Cincinnati Foundation

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Andrea I. Zahumensky
Chief Marketing Officer at KFC US LLC
Education
Bachelor of Science

University of Cincinnati is a comprehensive public research university in Cincinnati, in the U.S. state of Ohio, and a part of the University System of Ohio. Founded in 1819 as Cincinnati College, it is the oldest institution of higher education in Cincinnati and has an annual enrollment of over 40,000 students, making it the second largest university in Ohio and one of the largest universities in the United States.

Career History
Chief Marketing Officer
2017 - Current

KFC US LLC, part of Yum! Brands, Inc., is an American company that operates chicken restaurants.

Marketing
Prior

Procter & Gamble Co. engages in the provision of branded consumer packaged goods. It operates through the following segments: Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care. The Beauty segment offers hair, skin, and personal care. The Grooming segment comprises of shave care like female and male blades and razors, pre and post shave products, and appliances. The Health Care segment includes oral care products like toothbrushes, toothpaste, and personal health care such as gastrointestinal, rapid diagnostics, respiratory, and vitamins, minerals, and supplements. The Fabric and Home Care segment consist of fabric enhancers, laundry additives and detergents, and air, dish, and surface care. The Baby, Feminine and Family Care segment sells baby wipes, diapers, and pants, adult incontinence, feminine care, paper towels, tissues, and toilet paper. The company was founded by William Procter and James Gamble in 1837 and is headquartered in Cincinnati, OH.

Other Affiliations

Andrea I. Zahumensky is affiliated with KFC US LLC, Procter & Gamble Co.

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