Oliver Rowe

Global Sector Head, Leisure & Entertainment at YouGov Plc

Oliver Rowe

Oliver Rowe

Global Sector Head, Leisure & Entertainment at YouGov Plc

Biography

Oliver is the founder of YouGov’s Reputation Research practice which runs studies for governments, regulators, blue chip multinationals, NGOs and trade associations around the world, supporting clients in their reputation management and reputation development work.

With over 20 years research experience, Oliver has a background in communications working in broadcast media and advertising, including stints at EMAP, WPP, Capital Radio Group, and Guardian Media Group, before moving to focus on reputation and its critical role in modern organizations.

He is a research industry award winner (MRS), frequent conference speaker, and an active member of the UK’s research and PR/public affairs community.

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Chief Executive Officer & Co-Founder at YouGov Plc

Relationship likelihood: Strong

Executive Director, Chief Operating Officer at YouGov Plc

Relationship likelihood: Strong

Chief Financial Officer & Director at YouGov Plc

Relationship likelihood: Average

General Counsel at YouGov Plc

Relationship likelihood: Average

Editor-in-Chief at YouGov Plc

Relationship likelihood: Average

Head of Qualitative Research at YouGov Plc

Relationship likelihood: Average

Global Sector Head, Travel & Tourism at YouGov Plc

Relationship likelihood: Average

Head of Yougov Reports at YouGov Plc

Relationship likelihood: Average

Head of Political & Social Research, EMEA at YouGov Plc

Relationship likelihood: Average

Director of Digital, Media & Technology at YouGov Plc

Relationship likelihood: Average

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Oliver Rowe
Global Sector Head, Leisure & Entertainment at YouGov Plc
Career History
Global Sector Head, Leisure & Entertainment
Current

YouGov Plc engages in the provision of market research and data analytics. It specializes in colleting data through platforms and put them in the YouGov Cube which used to plan, manage, and refine all types of campaigns. Its brand products include BrandIndex, the daily brand perception tracker; YouGov Omnibus, which obtain answers from both national and selected samples; and YouGov Profiles, a tool for media planning, segmentation and forecasting. It operates through the following segments: Custom Research, Data Products, and Data Services. The company was founded by Stephan Shakespeare and Nadhim Zahawi in 2000 and is headquartered in London, the United Kingdom.

Other Affiliations

Oliver Rowe is affiliated with YouGov Plc

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